Here’s how they did it, and what you can learn from them...

They didn’t just build a product they liked, they researched their target audience and discovered an unmet need. Knowing exactly who they were serving helped them focus their efforts and avoid wasting time and money trying to appeal to everyone

Rather than just selling, they focused on creating trust and loyalty. They listened to customer feedback, engaged regularly, and delivered consistent value. This approach led to repeat business and powerful word-of-mouth referrals.

Instead of sticking rigidly to their original plan, they tested ideas, tracked results, and pivoted when necessary. This willingness to learn and adjust helped them avoid costly mistakes and find what really worked.

From their branding to their customer service, they made sure everything communicated professionalism and reliability. This clear messaging helped customers understand exactly what they offered and why it mattered.

Build authentic relationships with your customers, it’s the best form of marketing.

Don’t be afraid to pivot based on real-world feedback and data.

Keep your branding and messaging clear and consistent to stand out.

If you’re starting out or struggling to get traction, these strategies can make a real difference.

What about you? Have you faced similar challenges or found other tactics that work? Share your experience in the comments below, I’d love to hear your story.

And if you want more step-by-step guidance on turning your startup idea into a profitable business, check out our next video on building start up from scratch.


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