Pay-Per-Click
PPC Agency in Nottingham That Delivers Results
Smarter Google Ads. Local reach. More enquiries.
We help Nottingham businesses get more from their ad spend. With targeted Google Ads campaigns built for your local market, we focus on clicks that convert, not wasted impressions. If you're serious about growing through PPC, you're in the right place.
Running PPC campaigns in Nottingham?
You’re not alone, but most local businesses are making the same three costly mistakes.
On the surface, everything looks fine: ads are live, budgets are being spent, reports show clicks.
But clicks mean nothing without results. Let’s cut through the rubbish.
The 3 PPC Mistakes That Cost Businesses the Most
"Real Life Example"
When the Ads Looked Great But the Phone Stayed Silent
Last month, I spoke with a business owner in Nottingham who’d been running Google Ads through a well-known local agency. On paper, it looked solid, ads running, spend consistent, CTR just above 3%. But the problem? Not a single phone call in weeks.
I took a quick look at their landing page. The ad copy promised free consultations. But the page? Buried the offer halfway down. No bold headline, no trust signals, no form above the fold. Just a generic photo, a bland intro paragraph, and a ‘Get in Touch’ button hidden below the fold.
Here’s the truth: most PPC campaigns fail not because of the ads, but because the landing page isn’t built to convert. You can’t send people to a dead page and expect results. This is what I mean when I say strategy has to run deeper than keywords.
We rebuilt that same page with a bold offer, testimonials, and a clean CTA above the fold. The business had 6 enquiries in the first week, same budget, same ad, completely different outcome.
What You’ll Get From Your Free PPC Review
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We’ll tell you what’s working, what’s wasting money, and what to fix, fast.
Why Local PPC Matters
If you're looking for a PPC agency in Nottingham that understands small business budgets and delivers real results, you're in the right place.
We create high-converting Google Ads campaigns tailored to your local audience, so you get more enquiries without wasting spend.
Whether you're just starting out or scaling up, our campaigns are built to grow with you.
Why PPC Works for Nottingham Businesses
Why Smart PPC Campaigns Work Locally
How We Build a Campaign That Works
Real Results for Local Nottingham Businesses
We helped a Nottingham-based independent retailer who relied heavily on footfall but was struggling to attract new customers. They’d tried running ads before, but without a clear plan, nothing stuck. We stepped in and built a targeted Google Ads campaign designed specifically for their audience: location-based, product-focused, and conversion-driven.
But we didn’t stop at ads.
We also:
Created a dedicated landing page built to convert
Set up proper tracking so every enquiry was measured
Integrated a Google Business Profile boost to support local search
Delivered weekly tweaks based on real-time performance
Within 30 days, they saw a 32% increase in genuine leads, not just clicks, but actual messages and phone calls from people ready to buy. This wasn’t a generic ad run, it was a full system, built to turn traffic into results.
“I never realized how powerful Google Ads could be until I started working with The Takeover Strategy. In just a few weeks, I saw a 32% jump in leads, and they weren’t just numbers, they were real customers walking through the door. The whole process was simple, clear, and genuinely effective.”
Chloe Williams, Independent Retailer, Nottingham
What You Get When You Work With Us
Want More Clicks, More Calls, and More Customers?
“See how we helped one Nottingham business double their inbound leads”